Location: Hall – 1
Date: September 12, 2015
Time: 14:00 – 15:30
Technology is changing the way publishing is done not just in editorial and production workflows, but in other aspects of the publishing enterprise too. From the way books are marketed, promoted, to how inventory is managed and other business decisions are made, technology plays an important role. When put to use efficiently several tools can help a publisher grow their businesses. This session will present some practices that have been successfully adopted and present a way forward that other publishers could benefit from.